We are proud to announce that Swaven has been shortlisted for the Omnichannel Technology Vendor of the Year Award at the Retail Systems Awards 2020!
Omnichannel Solutions for brands and their retailers
Swaven works at the intersection of consumer brands and their retailers. The judges chose Swaven as a finalist for the Omnichannel Technology Vendor of the Year Award, thanks to our innovative where-to-buy technology offering exceptional features and ease of use. Our POP (Point Of Purchase) solution drives qualified and geo-located traffic to brands’ on- and offline retailers. Currently used by 450+ consumer brands in 60+ countries, the POP solution can be adapted to all digital channels.
“Whether it’s on websites and social media, in videos or banner ads, the POP solution geo-locates consumers when they express interest in a brand’s products and displays the relevant retailers to them. In one click, consumers can be redirected to the retailer of their choice to finalize their purchase online or locate nearby stores”, explains Laurent Quatrefages, Co-founder & CEO.
Here’s an example of Swaven’s POP in action on Bioderma’s US website:
With the POP solution, Swaven creates instant purchase paths for consumers. Meanwhile, the technology traces the shopper journeys from content to conversion. Swaven’s brand funnel management platform then analyzes the data, providing brands with a comprehensible view on all their campaigns’ performances.
INNOVATION MATTERs
The Retail Systems Awards is back for it’s 15th year, celebrating excellence and innovation in the retail sector. This year’s winners will be announced at the ceremony in London on the 19th of October 2020.
We are certainly looking forward to the evening and keeping our fingers crossed!
Would you like to learn more about our innovative technologies? Please do not hesitate to get in touch for further information and a demo.
Further reading:
Swaven wins the European Technology Award for Brand Commerce
