Swaven gets awarded at “La Nuit des Rois”, the Digital Marketing Grand Prix in France! We are very proud and honoured to receive the Silver Medal in the Connected Commerce category thanks to our success story with Bioderma.
La Nuit des Rois Grand Prix 2022 rewarded the year’s best digital marketing campaigns, programmes and operations, with Performance and Innovation as key criteria.
The Awards Jury was composed of 42 key actors of digital marketing, representing brands (Coty, Bel, Volvo…), retailers (Amazon, ManoMano, Intermarché, Monoprix…), agencies, service providers and advertising and digital marketing industry organisations.
The successful collaboration with our global customer Bioderma and their proven results with Swaven’s shoppable media solutions allowed us to gain this prestigious recognition.
Bioderma has proven major performances in 25+ countries by connecting its customers on the path to purchase with its network of Brick & Click pharmacies, drugstores, and Healthcare and Beauty category specialists online and offline. Bioderma has recorded up to 85% increase in lead conversion rates thanks to the new ‘shoppable everywhere’ strategy with Swaven.
Check the full case study and interview of Bioderma here.
Big thanks to the Awards Jury for the recognition for our project and Andres Menajovsky, Aurélie Besle from the Viuz Magazine, the organizers of the Awards.
A huge appreciation to Bioderma and all the people that have contributed to our winning project! We send our special kudos to Alice LE GOFF and Auriane Loyer from Bioderma 💌!
If you’d like to learn more about our success stories, get in touch!